What to check when hiring for ai interface design

For AI product UX, assess how the interface communicates generated output, uncertainty, sources, user control, and recovery when a system is wrong or unavailable. Distinguish a deployed product experience from a concept, prototype, or agency capability claim.

Questions to put in the brief

  • How does the interface show generated content, uncertainty, and source context?
  • Can users inspect, edit, reject, or recover from an AI result?
  • What happens when the system is wrong, slow, or unavailable?
  • Is the example a concept, prototype, limited release, or deployed product?

Evidence to compare

Request a walkthrough of the user journey around the AI output, not just a screen featuring a prompt. Relevant evidence shows how users provide context, assess results, correct errors, retain control, and understand the system’s limits.

A common evidence gap

An AI-branded portfolio piece may be a concept rather than a product in use. Confirm deployment status and distinguish interface design from model development, safety evaluation, and measured user outcomes.

For a broader comparison framework, read What good agency evidence looks like.